Privacy Policy

 

 

Honda Statement of Privacy

Honda is considerate of the privacy of our visitors and the individual sensitivities of personal information.  At Honda, we believe the confidentiality and protection of customer information is one of our fundamental responsibilities. Because privacy and consumer trust are important to us, we provide this privacy statement for you to explain our policies in detail. While information is critical to providing quality service, we recognize that one of our most important assets is our customers' trust.   Our goal is to protect your information.

This statement explains our privacy policies and procedures in connection with data collection and usage governing this Site.  This statement does not apply to our offline information practices.Please read the entire Honda Statement of Privacy.

Information Sharing

You can visit our Web Sites without sharing personally identifiable information.

You can visit our Web sites without telling us who you are and without revealing any personally identifiable information to learn about Honda, our product and service information, special offers and promotions.

"Personally identifiable information or personal information" refers to any information that identifies or can be used to contact or locate you such as name, mailing address, phone number, email address, and account number.  Use of certain features and tools on this Site requires that you provide us with personally identifiable information.  However, you always have the option not to provide personal information by choosing not to use a particular feature.

We may request personally identifiable information in order to enhance your experience on our web sites.  There are instances where Honda requests personally identifiable information to provide the web site visitor a service or correspondence (such as promotions and mailed brochures). This information, such as name, mailing address, email address, type of request and possibly additional information, is collected and stored in a manner appropriate to the nature of the data and is used to fulfill your request. The information you provide is used by Honda to improve the services we provide you and to help us promote products and services that are of most interest to you.  The information may be merged with other information Honda already knows, such as whether you are an owner of a Honda vehicle.

To use Honda's Internet services, such as the quote requests and brochure requests, we require a certain amount of personally identifying information such as name and address to meet your request.  We may use this information to identify and access data in the existing relationship we have with you to provide you with the requested services.  We may request email addresses as an alternate means of contacting you.

We collect and use anonymous information

We may gather and store certain anonymous information about your visit, including the name of your Internet Service Provider (ISP), the type of browser and operating systems used to access our site, the date and time you access our site, the website that referred you to us, and the pages you visit (click-through).  This information does not identify you personally.  This information is collected and used to generate statistics, measure site activity, and improve the usefulness of our sites.

Use of cookies

A "cookie" is a small text file or text identifier placed on your computer to assist us in providing customized services.  We use cookies to provide you with a convenience feature to save you time and provide a more personalized experience on our site.  For example, you may log on once during a visit and will be able to access multiple servers without having to log on again and again.  We also use the information for internal research on our user's demographics, interests, and behavior to better understand our visitor's preferences.   You have the ability to accept or decline cookies.  Some portions of our Web sites may require the use of cookies for proper function.

Information Use

The information you share with Honda is used to improve the services we provide you and to provide services to you that you request.  For example, if you request brochures, we may hire a third party fulfillment company to meet your request.  However, your information is not shared with or sold to any other third party entity or individual for that entity or in situations where required by law, we may need share this information with law enforcement officials such as in response to a court order or subpoena.

Honda Automobiles

Request A Quote

When you select and build your choice in a vehicle, we will present you with a complete list of your choices, as well as the vehicle's suggested retail price.  We can also forward your quote to a local Honda dealer for further contact.  If you choose to utilize this service, we will ask you to provide us with your name, home and email address, and your home and/or business telephone number.  Although not required to do so, you may also provide us with further information such as what time of day you wish to be contacted, your vehicle trade-in information as well as any additional information or special requests.  After submitting your request, you may choose to apply for credit with Honda Financial Services.  If you choose to do so, in certain instances, we may forward information regarding the status of your application to the dealer you selected to receive your price quote request.

Request a Brochure

If you choose to request that we mail you a specific model fact sheet or brochure or a full-line brochure, you will be required to provide us with your name and address.    This information may be shared with a third party brochure fulfillment company to process your request.  You may also choose to receive additional product information or be contacted by a Honda dealer.  If you choose to be contacted by a Honda dealer, we will forward your name, address, and, if provided, your email address to the dealer.  You may also choose to provide us with additional information about your current vehicle.  Requesting a brochure, being contacted by a dealer, and providing your personal information is your choice.